Quality needs to mature, and the best results are achieved through banding together and cooperation. The Consortium of Alto Adige Wine is the basis for the success and the profitable marketing of Alto Adige wine. Its goal: a common platform on which the Alto Adige wine industry discusses its interests, a unified mouthpiece both towards its own members and towards the public, and the optimal linking together of all resources and common know-how.
The “Consortium for the Protection of Alto Adige Quality Wines” was founded in October 2007, and it was officially recognized with the Legislative Decree of December 3, 2009. It thus has a direct institutional significance and is entitled to act directly with the Chamber of Commerce, the provincial government, or at the national level in Italy.
The Consortium currently has 155 members who cultivate more than 99% of the DOC-designated area. The members belong to three different associations: the cooperative wineries, the estate wineries, or the independent winegrowers. From among their ranks, the ten-member board of directors is chosen.
Standing by the side of the board of directors for operational work are internal and external expert groups on relevant topics such as wine regulations, wine cultivation policy, wine promotion, etc. On top of that, the Consortium engages in close cooperation with the Farmer’s Association, the Fruit and Winegrowing Consulting Center, the Agriculture Department of the Autonomous Province of Bolzano, the Export Organization Südtirol, Alto Adige Marketing, etc.