Diversity is Key

The Alois Lageder Winery in Magrè has been family-owned since 1823 and is now in its sixth generation. Helena, Anna and Alois Clemens Lageder are continuing the family journey with the desire to build on what has come before, explore new ideas and remain curious. Diversity is Key is the guiding principle. Diversity makes for fertile soils, healthy agriculture and more life, ultimately resulting in wines with distinct character.

For Alois Lageder, diversity also means capturing the many facets of Alto Adige. The grapes come from around 140 hectares of vineyards across the region: 55 hectares of family-owned vineyards and 85 hectares cultivated by around 60 vintner partners. Different altitudes, soils, microclimates and grape varieties form the basis of this diversity. Since 2024, all vineyards have been farmed organically or biodynamically.

The family-owned vineyards have been farmed biodynamically since 2004. Agriculture is approached holistically: with animals in the vineyards, trees and shrubs among the vines, and the GrandOrto garden, where vegetables, herbs, fruit and grains are grown. The aim is to encourage natural cycles, strengthen biodiversity and keep soils and plants healthy and resilient in the long term.

At the same time, there is a constant process of questioning and reassessing choices. In the face of climate change, the sixth generation continues to experiment and seek new answers. In the vineyard and cellar, this means working with different altitudes and grape varieties, approaches to soil management, harvest times and vinification methods. The aim is to continue practicing healthy and sustainable agriculture while preserving the freshness and liveliness of the wines for the future.

This philosophy is also reflected in the wines. The range is divided into Classical Grape Varietals, Compositions and Crus. The Classical Grape Varietals capture the diversity of Alto Adige. The Compositions bring together different components: different vineyards, old and young vines, different harvest times and vinification methods. The Crus are given particular attention and time, with rigorous selection in both the vineyard and cellar.
Alongside these wines, there is deliberately room for curiosity and experimentation. The Comets emerge from trials in the vineyard and cellar and can change from year to year. Misto Mare and Rosso Mosso also reflect the desire to remain curious and open to new ideas.

The Alois Lageder philosophy can also be experienced at the Vineria & Osteria Paradeis in Magrè, where wine, agriculture and cuisine come together. The historic Casòn Hirschprunn estate also provides a setting for events and special occasions centred around wine, food and culture.